FIONA MCFARLAND
VISUAL MERCHANDISING &
DESIGN SOLUTIONS
Client: Vic Skills Week & Swinburne
Brief: Incorporating Vic Skills week and a student assessment task Paper Couture, create a garment using recyclable items (one on left) to promote Swinburne’s Visual Merchandising course. To design a backdrop to accompany the mannequins.
Product: Swinburne TAFE
Date: July 2013 later re-displayed at Springvale Homemaker Centre.
Client: Eastland
Brief: To create a number of displays throughout their shoping centre- including Nike, Kate Hill and to promote their fresh food promotion Feastland.
Product: Eastland stores
Date: 2013
Client: Springvale Homemaker Centre
Brief: To design, present and activate the shopping centres vacant spaces. To create displays promoting the homemaker stores, reflecting the concept
of 'home.'
Product: Springvale Homemaker Centre products
Date: January 2014
Client: Handworks
Brief: To tidy, restock and remerchandise stationary store Handworks.
Product: Handworks
Date: April 2013
